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Is it Time to Invest in Construction R&D?
We are now on the verge of many demand-driven and technological upheavals that would justify higher stakes... The post Is it Time to Invest in Construction R&D? appeared first on AEC Business.
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Social Media Marketing Strategies for Architects – Interview with Enoch Sears
Enoch Bartlett Sears is an architect and founder of BusinessofArchitecture.com, a site devoted to advancing the cause... The post Social Media Marketing Strategies for Architects – Interview with Enoch...
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Mobile SEO: Making Sites Short and Social
With all good search methods starting to fade away like a morning fog, we are getting ready... The post Mobile SEO: Making Sites Short and Social appeared first on AEC Business.
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Developing a Strategy for an Industrial Community: A Case Study
buildingSMART Finland is a collaboration forum that brings together clients, contractors, software vendors and consultants to advance... The post Developing a Strategy for an Industrial Community: A...
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Eight Benefits of Being an AEC Thought Leader
A thought leader is an individual or company that clients, peers, and other stakeholders recognize as one... The post Eight Benefits of Being an AEC Thought Leader appeared first on AEC Business.
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Creating Your Vision Statement
A vision is a snapshot of your company in the imaginable future: 3, 5, or 10 years... The post Creating Your Vision Statement appeared first on AEC Business.
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Get More Value from Your Expertise – A Case Study
Some AEC companies have a hidden treasure. It is their expertise, developed over the years, but overshadowed... The post Get More Value from Your Expertise – A Case Study appeared first on AEC Business.
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Strategies for Successful Partnering
I have helped several AEC firms in their efforts to partner up with each other. It is... The post Strategies for Successful Partnering appeared first on AEC Business.
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Referral Marketing Is No Longer What You Think It Is
In a recent survey of professional services firms’ top priorities and initiatives in 2015, the Hinge Research... The post Referral Marketing Is No Longer What You Think It Is appeared first on AEC...
View ArticleHow to Start Service Productization in Your Design Company
If you’re running a small design firm and would like to increase your productivity, consider productizing your services. I just gave a presentation at the Business of Architecture Summit on service...
View ArticleSerious Play With LEGO Bricks
I while ago I had a chat with Per Kristiansen of Trivium. Per provides facilitator training for LEGO® SERIOUS PLAY®. You may have used LEGOs in your childhood to build houses, castles, and towers. But...
View ArticleTen Tips To Create Memorable Client Experiences
I had a chance to attend a panel discussion on the future of design. One of the themes for the discussion was customer experience. It is a topic many AEC companies don’t seem to care too much about....
View ArticleAnalyze Your Client Portfolio
A client portfolio is a tool for B2B companies to develop client relationships that are profitable and sustainable. The process starts by identifying all your company’s clients and evaluating them...
View ArticleIt is Time to Assess Your Strategy
How often does your company really think about strategy? Does your company really have a strategy? Many companies claim they do have one, but it fails to answer some of the basic questions. Take a...
View ArticleThe Vision Statement
A company’s vision statement outlines what the company wants to be in the future. It communicates the purpose and values of the organization. It gives strategic direction and shapes customers’...
View ArticleCost Efficiency as a Strategy
Cost efficiency is the strategic choice for many construction companies. When clients are well aware of what they want, and when there are many rules and regulations guiding the buyer and the seller,...
View ArticleBenefits of Being a Specialist in the AEC Industry
Is your design or construction company specialized? Or do you just take in any work that comes your way? Maybe being a generalist isn’t your chosen strategy; it just seems like the least demanding way...
View ArticlePlanning the IT Strategy of an Engineering Firm
Many AEC firms don’t think about information technology in strategic terms. They see IT as an everyday necessity or a cost—not something that needs strategic attention. However, the technologies that...
View ArticleIT Strategy Decisions of an Engineering Firm
An IT strategy has a lot more ground to cover than in the 1980s when I started out in architectural design. Back then the questions revolved around CAD and basic office applications. Now information...
View ArticleDo You Have the Right Business Strategy?
I often tease my audiences they should get of the construction industry. Of course, I’m not suggesting they stop building things, because that’s what they do, but that’s not the business they are in....
View ArticleAEC Business Scenario Process – A Case Study
How would an AEC firm start planning for the future? This was a question that one of my consulting clients, a mid-sized engineering company, asked me a few years ago. What I suggested was a scenario...
View ArticleHow to Thrive in a Tough Economy – Interview With George Hedley
Philip Wylie interviews George Hedley on how contractors can be successful even in a tough economy. George works with contractors to build profitable growing companies. He is a professional business...
View ArticleEffective Branding of a Construction Company – Interview with Mark Buckshon
Our interviewee is Mark Buckshon, construction publisher and marketing specialist, President of the Construction News and Report Group. Today’s topic is branding – why it is important, and how to...
View ArticleWhy Strategic Thinking Matters
Success in business stems from the ability to communicate with the customers, solve their problems in a way that they prefer, and do it profitably. To be able to do this as efficiently as possible you...
View ArticleBecoming an Independent Mechanic Contractor
In an effort to keep costs low, more and more businesses are turning to contractors. Capitalising on the increased move toward contracted labour is a more than a matter of simply having the required...
View ArticleGrowth from Trends and Technologies
RYM, the Finnish innovation center for built environment, commissioned my company to identify changes in the customers’ world and discover business opportunities that arise from the changing business...
View ArticleAdopting a Culture of Experimentation in Construction
I’ve attended numerous seminars and workshops that came to the same conclusion: construction must become more customer-focused and, at the same time, productivity must go up. In spite of even...
View ArticleProductization in the Construction Industry: Interview with Workspace
Service productization can help construction companies do better business and have more satisfied clients. AEC Business had the opportunity to interview Jyrki Yläoutinen, Executive Workplace Consultant...
View ArticleThe Changing Business Environment of Design in the Construction Industry
The Finnish Association of Consulting Firms (SKOL) organized its annual Consultants’ Day in April. The first presenter was the chairman of SKOL’s board, Markku Moilanen, of the Ramboll Group. His...
View ArticleTen Ways to Innovate AEC Services – Part 1
Every company, big or small, can innovate. Companies that don’t innovate end up competing with their peers for the lowest profit. Here are five of the ten ways to start innovating your next service. 1....
View ArticleTen Ways to Innovate AEC Services: Part 2
Every company, big or small, can innovate. Companies that don’t innovate end up competing with their peers on the lowest profit. Here five ways to start innovating your next service (check out the...
View ArticleCircular Economy for AEC Firms – Interview with Pöyry
I had the pleasure to visit the headquarters of Pöyry and meet with Jaana Tyynismaa and Jouni Honkala. In this episode 48 of the AEC Business Podcast we talk about circular economy. Pöyry is an...
View ArticleHow Construction Will be Disrupted – Interview with Stefan Engeseth
Stefan Engeseth is author, consultant, speaker, CEO and Guest Professor. His latest book is Sharkonomics. In this podcast episode, we’re going to talk about what nature has taught Stefan and how that...
View ArticleBranding AEC Services – Interview with Tobias Dahlberg
In this podcast interview Tobias Dahlberg, CEO of Wonder Agency, talks about branding. You’ll learn what a brand means, how to develop a brand, and why branding is a strategic question. What is your...
View ArticleYour Next Vision – A Guide for Creating a Compelling Vision for Your Company
Does your company need a compelling vision to take you to the next level? To help you on the journey, we wrote a guidebook, Your Next Vision. How this book came about What is the new way to create...
View ArticleStrategy and Communication for Architects – Interview with Kasmir Jolma
I met with Kasmir Jolma, a newly graduated Finnish architect, in Helsinki. We discuss his master’s thesis on strategy and communication for architects and how clients see the architect’s role. Here...
View ArticleWhat is Content Marketing and why AEC Companies need to do it – Interview...
In this podcast episode, I interview Joe Pulizzi, the leading content marketing expert. We talk about why content marketing is valuable for AEC firms, where to start, and how to stay successful. Joe...
View ArticleHow to Make Experimentation Part of the Everyday – A Presentation
Construction industry companies of any size can develop and improve their business through experiments. Experimentation is a great, cost-effective way to explore new opportunities, learn new things,...
View ArticleDo You Have an Innovation Strategy?
Construction and engineering are among the top five industries ripe for disruption according to research by PwC. Will innovation come from tech companies and startups, or could established firms be...
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